Planning Started January 10th!
This is when we plan the trends for the up-coming year. We visit massive showrooms to find new trends and to Curate themes of products that will bring a new experience to our customers each year. Planning, organizing and ordering takes about 3-4 weeks but then we are on to the Gardening side of things around here until August.
In August Product Is On Its Way So Now We Start Planning Out The Store.
Sketches, Powerpoint presentations, idea boards, signs and lots of sharpie note making takes place in order to organize where everything is going to be placed. We always change and adapt to bring better customer experiences and to expand on what we learned the previous year.
September Finally Arrives & Its A Shot Gun Start, There Is No Time To Loose!
Like Elves, our team works like there isn't a moment to spare in order to be fully decorated before our Preview Weekend. Unpacking, pricing, displaying and arranging all of our new product takes two full months to complete so this means all hands on deck. Our Horticulturists & Plant Enthusiasts, Cashiers, Landscapers, Fashionistas, and of course Merchandisers all pitch in with their own incredible talents.
By The Beginning Of November Our Christmas Wonderland is Near Complete!
And yes, it IS okay to shop from our trees! After all, we created them to inspire you and to help you make design idea easily!
We Will Continue To Re-Decorate Until Christmas Eve!